Marketing isn’t rocket science.
And deep down you kinda know that. Yet with all the different ways of doing things, you often feel like there is so much information that you just get overwhelmed.
So you find yourself in a holding pattern.
Holding patterns are annoying in airplanes.
They are detrimental to your business.
Unfortunately, most biz owners are in a holding pattern.
They get off the ground, but just keep circling. They get lost among the crowd. Lose their place in line when they decide to recreate the wheel. Try every marketing method under the sun, but keep going back to the drawing board because that is easier than figuring it out.
You spend all this time running in circles and all it does create is a mess.
The truth is to be successful, you need to be organized, have a plan, take action and follow through.
You’ve made it over the initial hurdle. You’ve got a business that sorta works, but now it is time to turn your mess into a money-making machine.
To do that you need a MAP. And a guide to show you the way.
Not a guide who is going to continue to overwhelm you, but a guide who knows how to tweak what you’ve got and get you moving again.
That’s what I do. I help you look at the mess, make sense and make a plan that actually moves you into action.
Ready to learn more? => Check this out
Keep reading for some of my bright ideas on running and marketing a business:
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Get Found in Your Backyard with Local Online Search
Doing local search engine optimization (SEO) is a great strategy to get more business. So many people believe that SEO is just for getting customers all over the world. However, when you target the right keywords, it can be used to find local business as well. One of the main places to get ranked … [Read More...]
You Can Do Video
DIY Marketing Month is the perfect time to talk about video. In the process of filming DIY videos for Marketing Monday I’ve learned a lot about what does and does not make good video. Probably the most important lesson I’ve learned is to just do it. With experiences like these I truly believe … [Read More...]
DIY Marketing: Do it wisely
June is DIY Marketing Month and DIY Marketing is the theme for the BrightIdeasForBiz.com blog to celebrate and more importantly provide education and inspiration. As business owner you really can’t avoid marketing. It is an essential function of your business and critical to its success. The best place to start is to put a strategy in place that will get you in front of your people (aka … [Read More...]
Too Many Options? What I learned while painting my house
Marketing Monday Had an amazing week last week that included three opportunities to speak to small biz owners about marketing and building business on your terms and major progress on the 1st floor remodel of our house. In fact, my hands are still covered with paint as I write to you today! Speaking of painting, I filmed a short video for you this week to talk about how I got help turning all … [Read More...]
How Decisive Are You?
Last week I met with a new client and in 20 minutes we had picked out her website theme, created her sitemap, discussed colors, and picked a name for her new business. My hand was cramping from writing so fast! Typically the types of decisions she made in 20 minutes take most biz owners weeks or months to make. Honestly, it was the most refreshing meeting I’d had in a long time and a wonderful … [Read More...]
